I love ASOS. A bit of an odd start to a blog post I know, but I promise you there is a point. I love ASOS, everything about it. What it stands for, its clothing and its social media. I…
May the Date Be With You
As soon as May 4th begins to draw nearer in our calendars, I think each of us will say ‘May the Fourth Be With You’ at one point or another. This date has become significant for its punny ways (a…
John Lewis’ Christmas Ad Catches Fire
It’s already that time of year again. Today John Lewis has filled our timelines with yet another festive advert to warm our hearts and get us into the Christmas spirit. Over the years John Lewis has reigned over the Christmas…
Understanding the Convergence of PR & Marketing
Recently, I conducted a survey all about the convergence of PR and Marketing, interestingly one of my questions revealed that few people understood what that phrase meant. Therefore, I thought I would do my best to explain what I believe…
